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Children's wear is a hot industry in recent years, its huge potential for development is obvious to all, it attracted a large number of investors to invest in this. The following rice baby children's clothing factory to teach you how to open a few children's clothing store brand tips. 1, the unique brand of children's clothing brand personality should be distinctive, both to narrow the psychological distance with children, but also to meet the needs of parents: I hope children grow up healthy, smart and happy. At the same time, pay attention to the development of children's clothing brand story, for shaping the image of children's clothing brand, about the business philosophy, product selling point, etc. undoubtedly has a very good role in promoting. 2, product series popular children's clothing brand one is to meet children's psychology; the second is to make parents feel value for money. What kind of product to take into account the needs of both? Then it is to focus on product development series, rich product portfolio. In fact, it is very easy to truly tap the children's clothing brand. The key is the children's clothing brand products have a unique selling point? Children's clothing can also be considered through the product concept to open a blue ocean market. 3, publicity in place At present, the ideal brand communication is the use of news events and public relations activities go hand in hand. Clinging to the psychological characteristics of parents and children, focusing on the core of the children's clothing brand, combining with the current hot spots or creating "hot spots" by themselves, attention is drawn in the short term, arousing widespread concern, not only effectively raising children's clothing brand awareness, Attracting parents and children's active participation can greatly enhance the reputation of children's clothing brand, and the entire brand promotion of high cost performance. Consumer demand in China's children's wear market has changed from the practical model of satisfying the basic life to the fashion-oriented and beautifully-sought-after fashion in some economically developed cities. The demand for children's clothing by consumers has become more and more popular and branded. First, quality first. If the producer or trader does not control the quality of the good, it is hard for the commodity to realize the value of the commodity and the value of use, which will damage the interests of the consumers, which will inevitably affect the reputation of the factory or the children's clothing brand franchise. If you run fake and shoddy clothing, even cheating customers earn a little money, but it is lost credibility. Once lost credibility, businesses will be difficult to survive, is equal to their own harm. Second, inexpensive. Business stress "cheap", which is one of the basic tactics operators have been competing against each other since ancient times. If the price of a commodity is low, it will inevitably sell more and sell more quickly; on the other hand, it sells less and sells slowly, or even slow-moving. This truth should be said is not difficult to understand, but there are many operators in the market today, any "slaughter" customers. Third, the style of clothing, novel, will have a direct impact on sales. At the same time, clothing style changes quickly, the cycle is short, operators are very difficult to achieve immediate response, which is often encountered in the business of clothing problems. To do children's clothing brand stores have two key features: First, the aesthetic self-cultivation. Second, good at collecting popular clothing information. The main method of collecting is listening, watching, visiting, checking. "Listen" is to listen to the customers on the one hand, the style requirements; the other hand, pay attention to listen to people, style discussions. "Look" is a look at the market situation inside and outside, second look at the fashion shows and clothing on TV show, the third read the information on the press. "Visit" is to directly ask the wearer of their clothing sales sources. "Check" is to directly ask for inconvenience, send a letter or call, telegraph to the relevant individuals or units, tracking queries. Fourth, grasp the "double fitness." Children's clothing brand franchise purchase to marketable, the amount, referred to as "Shuangxiu", is the business must grasp the prospective key. In particular, the management of apparel, it is necessary to marketable, but also appropriate, it is difficult to grasp the "prospective." Fifth, take the initiative to smile. If the children's clothing brand joined the clerk can not be kind, humbly, patient, attentive, take the initiative to receive customers, will have a direct impact on sales. Xiaobian learned that children's clothing brand joined the clerk is also very hard work. In the shop there is no customer and did not work at hand when many Purchasing Guide basically doing nothing, even if some shopping guide is standing in front of the shop is also "standing guard", in order to stand and stand, do not know to take the initiative to attract the past customers, but where the sitback . Therefore, children's clothing brand to join the clerk service to be 10 active: take the initiative to smile welcome, take the initiative to say hello, take the initiative to introduce varieties, take the initiative to take clothing to customers, take the initiative to introduce the style of the situation, take the initiative when the customer staff, take the initiative to help select, take the initiative to help customers Try on, take the initiative to help bandage or provide bags for customers to carry, take the initiative to solicit customer feedback. Some customers, even many times to take a long time to pick, try on and again, and ultimately do not buy, the clerk still smiled and said to customers, "welcome later." Mission: honest and trustworthy solidarity and cooperation, advancing with the times to create brilliant "there is a competitive vitality, cooperation has the trust" We will warmly welcome every consumer, be cordial, polite, honest, patient answer the correct product performance And its price advice. Yantai paddy children's wear manufacturers to ensure that every consumer get a satisfactory answer. 1, quality assurance promise: to ensure the original sales, to eliminate the sale of counterfeit and shoddy goods, once discovered, fake a penalty ten. 2, the price of quality commitment: commodity price tag, refused to fraud. 3, responsible for promises: If found product quality problems, the company promised unconditional return, except for man-made reasons. Company Website: Alibaba wholesale website: QQ: Landline:-0535-010 Mobile: QQ: [email protected]
May 27, 2020