At present, there are a lot of domestic and foreign brands emerging in the market of sportswear children. Among them, foreign brand children's clothing accounts for 50%, Adidas children's wear and Nike children's clothing occupy the top one. Although the children's wear market is a market with great potential for growth in our country, the current output of children's wear accounts for only about 10% of the total output of the national garment. Children's clothing brand Parkland Emperor Li Ning and sports brand will be formally signed more than a month ago, jointly launched Li Ning children's clothing brand LiNing kids, the product will be listed next year. Local sports brand Anta will also be launched in the first quarter of next year, ANTA children's clothing. This also means that "Xiao Li Ning" and "Anta" will face Nike and Adidas who have achieved good results in children's clothing next year. Compared with the fierce fighting sportswear market, the children's clothing market is clearly a soft and delicious cake. A fierce competition has started, and with the intensification of competition, will also change the existing pattern of children's wear industry.
May 22, 2018